Friday 10 June 2011

Mastering the Art of Parenting

The most important single role of parenting is to love and nurture your children and to build in them feelings of high self-esteem and self-confidence. If you raise your children feeling terrific about themselves, if you bring them up full of eagerness to go out and take on the world, then you have fulfilled your responsibility in the highest possible sense.

Why Parents Don't Love Enough
There are two major reasons for the failure by parents to love their children enough. First, the parents do not love themselves. Parents with low self-esteem have great difficulty giving more love to their children than they feel for themselves. The second reason that parents don't love their children enough is they often have the mistaken notion that their children exist to fulfill their expectations.

Children are Not Property
The starting point of raising super kids is to realize that your children are not your property. Your children belong to themselves. They are a gift to you from high above, and a temporary gift at that.

Children are a Precious Gift
When you look at your children as precious gifts that you can only enjoy for a short time, you see your role as parents differently. When you celebrate and encourage the special nature and personality of your child, he or she grows like a flower in sunshine. But if you try to get your child to be something he or she is not, your child's spirit will wither, and his or her potential for happiness and joy will shrivel like a leaf on a tree in autumn


Love Makes the Difference
The most important consideration in raising super kids is the amount of love they receive. Children need love like flowers need water. A continuous flow of love and approval from the parent to the child is the child's lifeline to emotional and physical health. Love deprivation is surely the most serious problem that a child can suffer during his or her formative years.

Unconditional Love and Acceptance
Make it clear to your child that nothing he or she does could ever cause you to love him or her less than 100 percent. The most wonderful gift you can give your child is the absolute conviction that you love him or her completely, without reservation, no matter what he or she does and no matter what happens.

Praise and Encouragement
Give your children continual praise and encouragement for the positive things they do, even small things. Praise and reinforce what you would like to see repeated. Praise them to build their self-esteem and self-confidence.

Increase Your Three Types of Energy

Most successful people can be characterized as having very high levels of energy. Since energy is the fuel with which everything is achieved, there seems to be a direct relationship between energy levels and levels of accomplishment. It is hard to imagine a tired, burned-out person achieving much in life. On the other hand, energetic, positive, forward-moving individuals seem to get and enjoy far more of the things life has to offer than does the average person.

Physical Energy is Basic
We have been led to believe that there is basically one kind of energy. We supposedly replenish this energy by sleeping at night, and during the day, we use it up again. It is as though we are machines powered by batteries, and each night we recharge our batteries for seven or eight hours. However, there are some problems with this view of energy. The biggest problem is that it does not deal with the fact that there are actually three different kinds of energy, each of which is necessary for maximum performance.

The three main forms are physical energy, emotional energy, and mental energy. Each of these energies is different, but they are interrelated, and they depend on each other.

The Sweat of Your Brow
Physical energy is raw energy, coarse energy, bulk energy, what we call "meat-and-potatoes" energy. Your physical energy is what you use to do physical labor. It is the primary energy applied by men and women who earn their livings by the sweat of their brow.


The Source of Enthusiasm
The second form of energy is emotional energy. This is the energy of enthusiasm and excitement. This is the energy that lends sparkle to the life of an individual. This is the energy that is necessary for feeling love, happiness, and joy. Largely, it is your emotional energy that makes life enjoyable for you. In fact, almost everything you say and do is determined in some way by an emotion, either positive or negative.

The Requirement for Creativity
Mental energy is the energy of creativity, of problem solving and decision making. You use mental energy to make sales, write reports and proposals, plan your day and your week, and learn new subjects. Your level of mental energy is a major determinant of the quality of your life.

Conserve Your Best Energies
The reason why most people fail to realize their potential in life and work is because they burn up their energy at the emotional level, or the physical level; therefore, they have very little energy left over for mental activities. Most people burn up their emotional energy through the expression of negative emotions. Negative emotions are like a fire that burns up their energy so quickly that they have very little left with which to think positively and constructively. In fact, one five-minute uncontrolled outburst of anger can burn up as much energy as an average person would use in eight hours of work.

Your job is to think continually about how you can stay calm and positive, and work smoothly and efficient, so you can have more mental energy to do the things that are most important to you in life.

Build Your Own Business

The high road to becoming a self-made millionaire in America is starting and building your own business. But this is not as easy as it sounds. Most businesses started by inexperienced people fail. Probably the primary reason why people don't start businesses is because they're afraid that they're going to lose their money and for good reason. 99 percent of businesses started by people lacking business experience fail within the first two or three years.

Why Businesses Fail
And why is that? It's because they don't know how. They haven't the slightest idea how to make a business successful. They may have an idea for a product or service, but they don't know all the things that they need to know to run a successful business.

Why Businesses Succeed
However, surprisingly enough, 80 percent of businesses started by experienced businesspeople succeed. Now why should this be so? The reason is because experienced businesspeople know what to do. They know how to purchase their products and their services. They know how to negotiate with their suppliers. They know how to raise money. They know how to negotiate leases. They know how to sell and to market. They know how to manage their finances. In other words, experience is the key. In order to start your own business and succeed, you have to learn how.


Control Your Costs
The second reason that businesses fail, 46 percent, is because of poor cost control. They may be selling enough on the front end, but they're losing so much on the back end that they go broke anyway. Sales and marketing, financing and cost control, both require experience. And if you're serious about becoming financially independent, you have to learn how to do both of these.

Put Luck On Your Side
You must learn the skills you need to be successful. Business success is not a matter of luck. Business success is a matter of application. It's a matter of ability. It's a matter of experience and skill and intelligence, and wonderfully enough, you can learn what you need to know to be successful.

And you can start by learning through on-the-job training, which is called OJT. Most successful businesspeople become successful because they get all their training by working for someone else.

Manage the Crisis

In a fast-changing, turbulent, highly competitive business environment, you will have a crisis of some kind every two or three months. You also could have a financial crisis, a family crisis, a personal crisis, or a health crisis with the same frequency.

Take Charge Immediately
When the crisis occurs, there are four things you should do immediately.
  1. Stop the bleeding. Practice damage control. Put every possible limitation on losses. Preserve cash at all costs.
  2. Gather information. Get the facts. Speak to the key people and find out exactly what you are dealing with.
  3. Solve the problem. Discipline yourself to think only in terms of solutions, about what you can do immediately to minimize the damages and fix the problem.
  4. Become action-oriented. Think in terms of your next step. Often any decision is better than no decision.
Practice Thinking Ahead
One of the key strategies for business and personal success is "crisis anticipation." This strategy is practiced by top people in every field-executives, managers, entrepreneurs, and leaders, especially military leaders. You practice crisis anticipation by looking into the future three, six, nine, and twelve months ahead and asking, "What could happen to disrupt my business or personal life?"
Develop a Contingency Plan
You need to have a contingency plan for possible emergencies and crises. What steps would you take if something went seriously wrong? What would you do first? What would you do second? How would you react? Develop a scenario—a storyline and a plan—describing how you would handle a negative situation, if it occurred.

Prevent the Recurring Crisis
A crisis, by definition, is a once-only, unexpected negative event. If there is a recurring crisis in your company or your life, one that repeats itself regularly, especially cash crises, then you are dealing with a deeper problem, usually incompetent or poor organization. To ensure that the crisis does not repeat itself, after you have resolved that crisis for the first time, do a thorough debriefing on the problem. What exactly happened? How did it happen? What did we learn? What could we do to make sure it doesn't happen again?

Saving Time When Dealing with Others

Your interactions with others consume as much time, if not more, than any other part of your day. Even technical workers spend up to 75 percent of their time communicating with coworkers. You can greatly increase the efficiency of your interactions by improving the quality of your communications.

Common Misunderstandings
A major waste of time is caused by misunderstandings between people about roles, goals, and responsibilities. People do not know what they are expected to do, how to do it, and by what time.

Misunderstandings lead to inefficiencies, anger, frustration, and unhappiness. It often requires an enormous amount of time to clear up a misunderstanding and get matters back to normal.

Unclear Priorities
Misunderstandings about priorities often lead to your working at the wrong job, at the wrong time, for the wrong reason, and perhaps aiming at the wrong level of quality. Or the problem may be that you are working for the wrong person.

The single most important cause of positive feelings and high levels of motivation in work is defined as "knowing exactly what is expected." On the other hand, the number-one complaint, or demotivator, of employees is to "not know what is expected."

In order to perform at your best, you need absolute clarity about your job and what you are expected to do.

Poor Delegation
Poor delegation to others, or from others, leads to mistakes and frustration on the part of both the boss and the employee. It is a major time waster. Poor delegation causes even the most sincere talented people to do poor work or the wrong jobs. Therefore, they end up feeling frustrated and unhappy.

Unclear Lines of Authority
Unclear lines of authority and responsibility lead to time wastage. People do not know who is supposed to do what job, when is it be done, and to what standard of quality. People are left to wonder, who is supposed to report to whom? Who's in charge? Who's the boss?

Incomplete Information
Another major time waster in business is poor or incomplete information, which leads to erroneous assumptions and conclusions. It is amazing how often people jump to conclusions or make false assumptions on the basis of wrong information.

The very best managers take the time to ask questions, and they listen carefully to the answers before they make a decision. If there is a key piece of information that suggests a problem or difficulty, they double-check on this piece of information to make sure that it is accurate.

Aimless or Too Frequent Meetings
Too many meetings, or aimless meetings that proceed without an agenda, direction, or closure, are an enormous waste of time at work. These are meetings that start and stop without any particular resolution. No problems are solved, no decisions are made, and no responsibilities are assigned. No deadlines are agreed upon for action.

Lack of Clarity Concerning One's Job
People need to know everything that is happening in the company that affects their particular jobs. The very best companies are open and honest with all employees concerning those matters affecting the health of the company.

Employees need to know what is going on and how their jobs fit into the big picture. When employees are unclear or unsure, an enormous amount of time is lost as the result of conversations, discussions, and gossip, which lead to ineffective work behaviors and poor productivity.
 

Break Away From Old Ideas

Highly creative people tend to have fluid, flexible, adaptive minds. Here are three statements that creative people can make easily and which you learn by regular practice.

Admit It When You Are Wrong
The first is simply, "I was wrong." Many people are so concerned with being right that all their mental energy is consumed by stonewalling, bluffing, blaming and denying. If you're wrong, admit it and get on to the solution or the next step.

Face Up to Mistakes
Second, non-creative people think that it is a sign of weakness to say, "I made a mistake." On the contrary, it is actually a sign of mental maturity, personal strength and individual character. Remember, everybody makes mistakes every single day.

Be Flexible With New Information
The third statement that creative people use easily is, "I changed my mind." It is amazing how many uncomfortable situations people get into and stay in because they are unwilling or afraid to admit that they've changed their minds.

Be Willing to Cut Your Losses
If you get new information or if you find that you feel differently about a previous decision, accept that you have changed your mind and don't let anyone or anything back you into a corner. If a decision does not serve your best interests as you see them now, have the ego-strength and the courage to "cut your losses," to change your mind and then get on to better things.
 

Gap Analysis

Identify the Real Need of the Prospect
As a salesperson, you are in the business of gap analysis. You are a "problem detective." Your job, somewhat like a police inspector searching for suspects, is to find problems for which your product or service is the ideal solution. In a way, your product or service is a key. You make calls looking for locks that your key will open. In the prospecting phase, you insert the key and find that it fits. In the presenting phase, you twist the key and open the lock. In the closing phase, you turn the handle and push the door open.

Use Questions As Sales Tools
Like a verbal detective, the tools of your trade are questions. You use them to get appointments, uncover problems, and discover gaps between where the prospect is now and where the prospect could be by using your product or service. You then show the prospect how much better his situation could be by owning and enjoying what you are selling.

Three Reasons for Business Growth

Three key considerations to assure that your business grows rapidly.

What to Look For
There are three reasons for business growth. Look at where you work right now and see if these three reasons apply there. Number one, the product or service is well-suited to the needs of the current market. That means that people want it and need it and can use it and can afford it and are willing to buy it now. Number two, careful market analysis is completed before commencing business operations. In other words, considerable thought goes into whether or not there's a market before the product was offered.

Do Your Market Analysis
Here are some of the questions that you have to ask with regard to market analysis. Number one, with regard to this new product or service, is there a market? This is a very important question. Is there a market? Will people buy it? Now here's the second question. Is the market large enough? Is the market large enough and concentrated enough so that you can sell enough of the product or service at a high enough price to make a living out of it?

Is the Market Concentrated Enough?
For example, there may be a market for 100,000 units of a particular product in the United States. But if it is one per community throughout the country, it's almost impossible to reach those people with any kind of advertising or sales effort. So the very fact that the market is not concentrated enough means it would be impossible to make a success of a business selling one per community.

Who Exactly is Your Potential Customer?
Another question is, who is the customer and why will he or she buy from you? Why does he or she buy? What benefits does he or she seek? And an important question is why will he or she switch from their current supplier to buy from you? Many small companies go broke because they do not have a pressing enough reason for a person to switch from their current supplier to the new product or service.

What Are the Alternatives?
And here's another question with regard to marketing analysis. What else is available? What other products or services are available to the same customer that you're going after and how is your product superior in a meaningful way, to the other product or service?

Control Your Finances
The third reason for business success is tight financial controls. Good budgeting. Accurate bookkeeping and accounting. Remember, practice frugality. Be cheap, cheap, cheap.

Hold on to your cash. Cash is the lifeblood of a business. All successful businesses have very careful financial controls. They very carefully consider every expenditure. They do an analysis of it. They work from very careful budgets, week by week, month by month, quarter by quarter.

Consider Every Expenditure
Carefully consider every expenditure, in advance, before you make it. Never buy new when you can get it used. Never buy it all if you can rent it. Never rent it if you can borrow it. Make it a game to conserve your cash and keep your costs as low as possible in everything you do.

Friday 3 June 2011

Think Like a Millionaire

Time Perspective
People with long-time perspective invariably move up economically in the course of their lifetimes. When you spend weeks, months and years developing your skills and ability and expanding your experience in order to be successful, you have long-time perspective. The average professional person has a time perspective of 10, 15 and 20 years.

Begin to see that everything that you are doing today is part of a long-time continuum, at the end of which you are going to be financially independent or financially unfortunate. People with short-time perspective think only about fun and pleasure in the short term. They have what economists call "The inability to delay gratification." They have an irresistible tendency to spend every single penny they earn and everything that they can borrow.

When you develop long-time perspective, you develop the discipline to delay gratification and to save your money rather than spending it. The combination of long-time perspective and delayed gratification puts you onto the high road to financial independence.

Think Like a Millionaire

Attitude is Everything
The most important attitude for financial success is long-term thinking. Successful people think a long way into the future and they adjust their daily behaviors to assure they achieve their long-term goals. In a longitudinal study done at Harvard University in the 50s and 60s, they studied the reasons for upward socio-economic mobility. They were looking for factors that would predict whether or not an individual or family was going to move upward and be wealthier in the future than in the present.

They studied factors like education, intelligence, being born into the right family, or having the right connections. In every case, they found individuals who had been born with every blessing in life who did poorly. They also found individuals who had been born or come to this country with no advantages at all who had been extremely successful. What was the distinguishing factor?

They finally determined that there was only one key attitude that mattered. They called it "Time Perspective." Time perspective refers to the amount of time that you take into consideration when planning your day to day activities and when making important decisions in your life.

The Ability to Choose

One requirement of leaders is the ability to choose an area of excellence. Just as a good general chooses the terrain on which to do battle, an excellent leader chooses the area in which he and others are going to do an outstanding job. The commitment to excellence is one of the most powerful of all motivators. All leaders who effect change in people and organizations are enthusiastic about achieving excellence in a particular area.

Motivate Others

The best way for you to motivate others is to be motivated yourself. The fastest way to get others excited about a project is to get excited yourself. The way to get others committed to achieving a goal or a result is to be totally committed yourself. The way to build loyalty to your organization, and to other people, is to be an example of loyalty in everything you say and do.

Vision

The first quality is vision. This is the only single quality that, more than anything separates leaders from followers. Leaders have vision. Followers do not. Leaders have the ability to stand back and see the big picture. Leaders have developed the ability to fix their eyes on the horizon and see greater possibilities.

Qualities of Leaders

The following are important qualities of motivational leaders. These are qualities that you already have to a certain degree and that you can develop further to stand out from the people around you in a very short period of time

The Leader of Today

Today's leaders are the ones who ask questions, listen carefully, plan diligently, and then build consensus among all those who are necessary for achieving the goals. The leader does not try to do it all alone. The leader gets things done by helping others do them.

The Most Powerful Motivational Leaders

Perhaps the most powerful motivational leader is the person who practices what is called "servant leadership." Confucius said, "He who would be master must be servant of all." The person who sees himself or herself as a servant to others and who does everything possible to help them perform at their best is practicing the highest form of servant leadership.

Motivational Leadership

Motivational leadership is based on The Law of Indirect Effort. According to this law, most things in life are achieved more easily by indirect means than they are by direct means. You more easily become a leader to others by demonstrating that you have the qualities of leadership than you do by ordering others to follow your directions. Instead of trying to get people to emulate you, you concentrate on living a life that is so admirable that others want to be like you without your saying a word.

Question Number Seven:

What one great thing would you dare to dream if you knew you would not fail?
Imagine that a genie appears and grants you one wish. The genie guarantees that you will be absolutely, completely successful in any one thing that you attempt to do, big or small, short or long-term. If you were absolutely guaranteed success in any one thing, what one exciting goal would you set for yourself?

Question Number Six:

What do you most enjoy doing? What gives you your greatest feeling of self-esteem and personal satisfaction?
This is another values question that may indicate where you should explore to find your "heart's desire." You will always be most happy doing what you most love to do, and what you most love to do is invariably the activity that makes you feel the most alive and fulfilled. The most successful men and women in America are invariably doing what they really enjoy, most of the time.

Question Number Five:

What have you always wanted to do, but been afraid to attempt?
This question helps you see more clearly where your fears could be blocking you from doing what you really want to do.

Question Number Four:

What would you do if you won a million dollars cash, tax free, in the lottery tomorrow?

How would you change your life? What would you buy? What would you start doing, or stop doing? This is really a question to help you decide what you'd do if you had all the time and money you need, and if you had virtually no fear of failure at all.

Question Number Three:

What would you do, how would you spend your time, if you learned today that you only had six months to live?
This is another value questions to help you clarify what is really important to you. When your time is limited, even if only in your imagination, you become aware of who and what you really care about.

Question Number Two:

What are your three most important goals in life, right now?
This is called the "quick list" method. When you only have thirty seconds to write down your three most important goals, your subconscious mind sorts out your many goals quickly. Your top three will just pop into your conscious mind. With only thirty seconds, you will be as accurate as if you had thirty minutes.

Question Number One:

What are your five most important values in life?
This question is intended to help you clarify what is really important to you, and by extension, what is less important, or unimportant. Once you have identified the five most important values in life for you, organize them in order of priority, from number one, the most important, through number five.

How to Identify Your Goals

Here are seven goal-setting questions for you to ask and answer over and over again. I suggest that you take a pad of paper and write out your responses.

Simplify the World

You can simplify the work by reducing the number of steps necessary to complete the task. This makes the job simpler and easier to get done.

Make Fewer Mistakes

To get more done, you can make fewer mistakes. You can take the time to do it right the first time. You've heard it said, "there is never enough time to do it right, but there is always enough time to do it over." One of the best time management techniques is to do it right the first time, even if it takes a little more effort and concentration.

Do Things You're Better At

Do things at which you excel. The better you are in a key skill area, the more you can get done, and at a higher level of quality. Because you are better at these tasks, they will be easier for you, so you will get them done with less effort, and you will have more energy as a result.

Do More Important Things

You can batch your tasks. You can do a series of similar jobs together, taking advantage of the learning curve.

Batch your Tasks

You can batch your tasks. You can do a series of similar jobs together, taking advantage of the learning curve.

Work Faster

You can work faster than you do today. You can pick up the pace. You can develop a faster tempo. You can move more quickly from place to place and from job to job. When you combine working harder and working faster, you can get more done in a single day than most people get done in a week.

Work Harder

Work harder than you are working today. You can concentrate with greater intensity on your work. You can focus single-mindedly and discipline yourself to work without interruption, diversion, or distraction. You can work harder than anyone else, which is a secret to great success.

Seven Ways to Get More Done Each Day

There are seven methods you can use to get more done each day. Each suggestion is simple, direct, and costs no money.

Double Your Earnings

I walked out of that office on a cloud. That very day I tripled my sales. That week, I sold more than anyone else in the company. By the end of the month, they had made me the sales manager with 42 people under me. I went from making one or two sales per week to making ten or fifteen sales per week. I went from worrying about money to a large salary with an override on the activities of all my salespeople. My sales life took off and, with few exceptions, it never stopped. And the turning point was that conscious choice to modify my self-image and make it more consistent with the results I wanted rather than the results that I was getting.

Make A Decision

The very next morning, I made the decision that I would not call back on a prospect. The size of the purchase was small and, when I had completed my presentation, the prospect would know everything that he needed to know to make a decision. There was no benefit or advantage of leaving material behind or giving the prospect several days to think about it. At my very first call, and I still remember it, when I had finished my presentation, the prospect said, "Let me think it over." I smiled and told him that I did not make call backs because I was too busy, and then I said, "You know everything you need to know to make a decision right now. Why don't you just take it?" I remember him shrugging his shoulders and saying, "OK. I'll take it. How would you like to be paid?"

The Turning Point

I was getting desperate. I was living from hand to mouth at the time. Although I was seeing lots of prospects, I was making very few sales. Then I had a revelation which changed my career at the time. I realized that it was my fear of asking for the order that was causing all my problems. It was not my prospects. It was me. I needed to change my self-image and thereby change my behavior if I wanted results to improve.

My Own Story

Some years ago, when I was selling club memberships from office to office, I would end my presentation by giving the prospect a booklet outlining the membership benefits and encourage him to "think about it." My self-image was such that I could not bring myself to ask the prospect to make a buying decision. All day long, I would go from office to office giving my presentation and leaving a little book with descriptions to read. And as you might imagine, I was not making any sales. When I called people back after they had time to think about it, they would invariably say that they were not interested.

Change Your Self-Image

The most rapid improvements in sales results come from changing your self-image. The moment that you see yourself differently, you behave differently as well. And because you are behaving differently, you get different results.

How Do You See Yourself

For example, if you see yourself, as calm, confident and competent in any aspect of selling, when you are engaged in that activity, you will feel calm, confident and competent. You will be positive and happy. You will perform well and get excellent results. If, for any reason, it doesn't go well at that time, you will throw it off and dismiss it as a temporary situation. Your self-image is clear. In your mind's eye you see yourself as good and capable in that area, and nothing can interfere with your mental picture.

Why Your Self-Image is a Key Part of Your Personality

Your self-image is the way you see yourself and think about yourself. It is often called your "inner mirror." You look into this mirror in every situation to see how you should perform on the outside. You always behave on the outside in a manner consistent with the picture you have of yourself on the inside.

Roll Up Your Sleeves

Remember this, though. Leaders are always willing to do what is called dog work. They're willing to render humble service. They're willing to roll up their sleeves and plunge in. They never think of themselves as being too good for a job. There are an enormous number of people who are presented with second income opportunities who turn them down because they think that they're too good to do something like that. But the people who are thinking that they are too good are the people who retire poor. You'll find that leaders of all organizations are always willing to roll up their sleeves and to get in there.

Practice, Practice, Practice

Transformational leaders empower others by keeping them "in the know," by keeping them fully informed on everything that effects their jobs. People want and need to feel that they are "insiders," that they are aware of everything that is going on. There is nothing so demoralizing to a staff member than to be kept in the dark about their work and what is going on in the company.

Everyone Starts Off Broke

I used to feel sorry for myself because I came from a limited background and I had no money. Then I found that nobody has any money. Everyone starts off broke. In fact, most successful people go broke or nearly broke several times during their lives. Don't let this hold you back.

Starting Small

How and why you can start your own business with little or no money by using sweat equity.

Thursday 26 May 2011

Shape Your Own Personality

Over time, a remarkable thing will happen. As you read and review your personal mission statement, you will find yourself, almost unconsciously, shaping your words and conforming your behaviors so that you are more and more like the ideal person you have defined. People will notice the change in you almost immediately. Over time, you will find that you are actually creating within yourself the kind of character and personality that you most admire in others. You will have become the molder and the shaper of your own personal destiny. After you have applied the ABC Method to your list, you will now be completely organized and ready to get more important things done faster.

Compare Yourself Against Yourself

Once you have developed a mission statement like this, you can read it, review it, edit it, and upgrade it regularly. You can add additional qualities to it and more clearly define the qualities you've already listed. It becomes your personal credo, your philosophy of life, your statement of beliefs and a guide to your behavior in all your interactions with others. Each day, you can evaluate your behaviors and compare them against the standard that you have set in this statement.

Determine Your Mission Statement

Your goal is that, a year from today, when one of your customers has lunch with one of your prospects, and your prospect asks your customer to describe you in detail as a salesperson, your customer will recite your business mission statement voluntarily. The way you have treated your customer will have been so exemplary that your customer will describe you in the most glowing of terms.

Program Yourself Correctly

Your subconscious mind can only accept your mission statement as a set of commands when you phrase it in the present, positive and personal tenses. "I am an exceptional salesperson," is a perfect example. After every sales call, you should quickly reread your mission statement and ask yourself if your recent behavior was more like the person you want to be, or less? As a top sales performer, you are always comparing your sales activities against a high standard and adjusting your activities upward. You're continually striving to be better. Every day in every way, you are deliberately working to become more like the ideal person you have envisioned.

Programming Yourself for Success

Your mission statement is always written in the present tense, as though you have already become the person that you have described. It is always positive rather than negative. And it is always personal.

The Fastest Way To Increase Sales

Social media is the hands down number one way to attract new customers and increase your sales. Of course most people won’t complain when it helps cut their marketing costs and their profit margins go up too.
Like anything new, social media has gotten a lot of hype and I know for a fact that some companies have poured a ton of time and money into trying to sell with social media. It’s been like a black hole for them, while a few others have used it successfully to make their sales soar.
Which is why when I heard that my colleague, Charlie Cook, had lined up 14 of the top experts in social media and persuaded them to reveal how they did it, I wanted to share it with you.

Social Media Sells More

The simple answer is social media. You know, Twitter, Facebook, LinkedIn - even your company blog. That’s what some of the most successful companies are doing this year to increase their profits. And you can, too – if you know the simple secrets to tapping these free social media sites.

The Ultimate Sales Goal

The goal of selling is to build relationships with customers, whether you’re selling a car or consulting. Then you can sell them services, more cars and generate an unending stream of referrals.
The trick to being successful is to focus, not on the act of selling, but on getting attention and building relationships. And with each additional one you develop, you’ve added another income stream for life.

Monday 16 May 2011

Seven Formulas For Business Success

Learn What You Need To Learn
Remember this, though, most businesses fail because of manager incompetence. So take the time to learn what you need to know to succeed. Be patient. The time you invest before you start will pay off over and over again in the months and years ahead.

Seven Formulas For Business Success

Start Off Part Time
One final thing that you can do, and I've recommended that many people do this over the years, is if you're starting off with no mo ney, go to work part-time for a business in a field that interests you. It's a great form of on-the-job training. Work evenings or work week ends. Or work on your holidays if you like.

Sometimes a business that looks big from the outside will look terrible once you start working for it. But sometimes when you start working for a business, you start to get a great understanding of how it works and you get insights on how you can improve it.

Seven Formulas For Business Success

Use Fin ancial Leverage
And number seven, use fin ancial leverage. Fin ancial leverage is business borr owing, lines of cre dit from the bank, which are based on the cas h flow from your successful business. The whole aim of starting a business is to develop a consistent, predictable source of cas h flow in excess of cost and expenses and then to hold to the mo ney. Banks will lend you all the mo ney that you can service as deb t with your cas h flow.

Seven Formulas For Business Success

Pick Your People Carefully
Number six, carefully select the people to help you expand and grow. The biggest mistakes you'll ever make will be in picking the wrong people to work with, so be very, very careful in picking the people you're going to work with in your business.

Seven Formulas For Business Success

Test, Test, Test
Number four, test every major move before you invest in it. Test, test, test. Don't plunge into a business. Move ahead carefully, one step at a time. Number five, expand on the basis of your successes, out of your profits, as you move along. In other words, only expand your business on mo ney that you've earned in the business, not on borrowed capital.

Seven Formulas For Business Success

Bootstrap Your Way To Success
One of the best ways to build a business is to start off on a bootstrap. This means that you start off with very little mo ney and you grow your business with the mo ney that you ear n in the business, rather than outside financing, borr owing, l oans from friends and so on.

Seven Formulas For Business Success

Visualize Your Goals
There are seven formulas for business success. Number one, set a specific goal and visualize it as a reality. Play the picture of your goal as already realized on the screen of your mind over and over again. Number two, look for a problem you can solve with a product or service that is high quality and good value. All successful businesses are based on products or services that are high quality and good value. Number three, start small and learn your business thoroughly. Be patient. Invest time rather than a lot of mo ney.

Three Factors for Financial Success

Save Your Money
The third type of leverage is money. Money is a powerful source of leverage and usually follows the development of knowledge and skill in your field. One of the reasons that it takes money to make money is that the accumulation of funds is an essential step in the development of the personal qualities and character that must precede the achievement of financial independence. In other words, you become the person capable of becoming financially independent by accumulating the funds that are necessary for you to achieve it.

Three Factors for Financial Success

Develop Your Skills
The second type of leverage is skill. The better you are at your job, the more you will be paid. The top 20 percent of salespeople earn as much as ten and fifteen times the average earnings of the bottom 80 percent. There are three keys to developing the leverage of skill. First, make a decision to be the best. Pay any price. Make any sacrifice. Go any distance to become excellent at what you do. Second, engage in continuous improvement. Never allow yourself to become satisfied or complacent at your current level of skill. And third, always strive to exceed the expectations of your customers, your boss, of the people you serve. Always do more and better than you're paid for.

Three Factors for Financial Success

Become an Expert
First, become an expert in your chosen field. Read all the books, take all the courses, listen to all the audio programs. Second, specialize in those areas that are of greatest importance and greatest value to your company or to your customers. And the third key is know your product or service inside out. Aim to be recognized as the industry expert in your field. Remember the person who has the expertise has a far greater contribution to make than the person whose knowledge is just average.

Three Factors for Financial Success

What do wealthy people do or have that enables them to accomplish so much more than the average? I believe that these people are successful as a result of what I call leverage. Leverage is the key to maximizing and multiplying your potential for success and financial achievement. Here are three examples of leverage that you can develop to achieve financial independence:

Do What You Do Best; Delegate the Rest

Put it in Writing
Before the delegated assignment is launched, there is one additional important step. Have the entire process described to this point documented in a written agreement. Then, have each of you sign it. Psychologically, this final step transforms your mutual understanding into a commitment.

Do What You Do Best; Delegate the Rest

Agree on Consequences
What will be the consequences of the person successfully completing the delegated task? Are these consequences known by the person charged with the responsibility of carrying them out? Are they important to him? Will they serve to motivate him? The consequences do not have to be enormous, but they should be meaningful to him. Otherwise they will have little effect. Their emotional import is what will have the greatest affect.

Do What You Do Best; Delegate the Rest

Establish Benchmarks
It will be important for both of you to be able to gauge the progress being made as the delegated task is carried out. Specifically, how will you measure this progress? Reach agreement on the yardstick by which you will make such judgments.

Do What You Do Best; Delegate the Rest

Set a Deadline
Set a clear deadline for completion of the delegated task. Do not be vague. An ambiguous target such as "sometime next week," or "as soon as you can get it done" will not serve either of you well. Without a clearly defined completion date, there will be no sense of urgency, and the job may very well drag on ad infinitum, frustrating you both.

Do What You Do Best; Delegate the Rest

Define the Task Clearly
Be clear as to your intended outcome. What is the end result you want to achieve when the delegated task has been completed? Make every effort to describe this clearly to the person to whom you are delegating the task. Then ask her to repeat her understanding of the assigned task. If her description is not an accurate summary of what you want to accomplish, explain the differences in detail and ask her to again feed back to you her understanding of the assignment. If the two of you do not start out on the same page, there is little likelihood of success.

Do What You Do Best; Delegate the Rest

Delegate to a Person with Demonstrated Competence
Having determined what to delegate, the next step is to select the person to whom you will delegate the task. If you delegate an important task to a person who is incapable of performing adequately, you are setting that individual up for failure while inviting disappointment and frustration on your part. This is not to say the person has to be as capable as you. But he must have sufficient skills and experience to effectively perform the delegated task. Choose carefully. It is in the best interest of the person to whom you are delegating and of course, in your own best interest as well.

Do What You Do Best; Delegate the Rest

There is a strong likelihood that the things you do best are those for which you would pay another person your hourly rate. Another way of stating this is, "delegate any tasks that can be performed by a person earning less than your hourly rate—or your desired hourly rate."

Make Your Life a Masterpiece

Personal Fulfillment
The seventh ingredient of success is personal fulfillment. This is the feeling that you are becoming everything that you are capable of becoming. It is the sure knowledge that you are moving toward the realization of your full potential as a human being.

Make Your Life a Masterpiece

Self Knowledge and Self-Awareness
The sixth ingredient of success is self-knowledge and self-awareness. To perform at your best you need to know who you are and why you think and feel the way you do. It is only when you understand and accept yourself that you can begin moving forward in other areas of your life.

Make Your Life a Masterpiece

Worthy Goals and Ideals
The fifth ingredient of success is worthy goals and ideals. To be truly happy, you need a clear sense of direction. You need to feel that your life stands for something, that you are somehow making a valuable contribution to your world.

Make Your Life a Masterpiece

Financial Freedom
The fourth ingredient of success is financial freedom. Achieving your financial freedom is one of the most important goals and responsibilities of your life. A feeling of freedom is essential to the achievement of any other important goal, and you cannot be free until and unless you have enough money so that you are no longer preoccupied with it. When you decide exactly what you want your financial picture to look like, you will be able to use this system to achieve your goals faster than you might have imagined possible.

Make Your Life a Masterpiece

Loving Relationships
The third ingredient of success is loving relationships. These are relationships with the people you love and care about, and the people who love and care about you. They are the real measure of how well you are doing as a human being. At almost any time, you can measure how well you are doing in your relationship by one simple test: laughter. This is true for companies as well. High-performance, high profit organizations are those in which people laugh and joke together. Examine your relationships, one by one, and develop a plan to make each of them enjoyable and satisfying.

Make Your Life a Masterpiece

Health and Energy
The second ingredient of success is health and energy. Just as peace of mind is your normal and natural mental state, health and energy is your normal and natural physical state. If you achieve all kinds of things in the material world, but lose your health then you will get little or no pleasure from your other accomplishments. So imagine yourself enjoying perfect health, and think of how you would be if you were your ideal image of physical fitness. Then strive for your mental goal of fitness and health.

Make Your Life a Masterpiece

Peace of Mind
The first of these seven ingredients of success, and easily the most important, is peace of mind. It is the highest human good. Without it, nothing else has much value. In corporations, peace of mind can be measured in terms of the amount of harmony that exists among coworkers. The wonderful truth about peace of mind is that it is your normal natural condition. It is the basic precondition for enjoying everything else.

Make Your Life a Masterpiece

The Seven Ingredients of Success
Your ideal life is a blending these seven ingredients in exactly the combination that makes you the happiest at any particular moment. By defining your success and happiness in terms of one or more of these seven ingredients, you create a clear target to aim it. You can then measure how well you're doing. You can identify the areas where you need to make changes if you want your life to improve.

Make Your Life a Masterpiece

This is the age of achievement. Never have more people accomplished more things in more different fields than they are accomplishing today. More people are becoming successful at a faster rate than at any other time in history. There have never been more opportunities for you to turn your dreams into realities than there are right now.

Wednesday 11 May 2011

Law of Ambition

The Law of Ambition Leaders have an intense desire to lead; they have a clear vision of a better future, which they are determined to realize. Vision is the one common quality that separates leaders from non-leaders. Leaders have a clear picture of the kind of future they want to create, and they have the ability to communicate this vision to others in an exciting and inspiring way.

Tuesday 10 May 2011

Welcome To Austria cash club: JOB FOR MEMBERS

Welcome To Austria cash club: JOB FOR MEMBERS: "To further our desire of improving the economic power of all and gain a faster and wider coverage,leaders are needed for sub-regional manage..."

Saturday 7 May 2011

How to Handle Any Objection

Listen Carefully
When you get an objection, hear it out completely. Don't assume that you know what the prospect is going to say. Often the prospect will begin with an objection you've heard before, but then will add her own particular concern or problem at the end. Be patient. Practice your listening skills. Pause before replying. Question for clarification.

How to Handle Any Objection

Make It Easy to Object
Above all, make it easy to object. Most customers do not want to get into an argument or a debate with you over your product or service. They will be reluctant to object for feat that you will become upset or adamant. For this reason you must make it easy for the customer to object by responding in a cheerful, friendly, constructive way when he does

How to Handle Any Objection

Give a Good Reason
Another way to deal with an objection is to treat it as if the customer is asking you for a reason to eliminate the objection. If the customer says, "I can't afford it," you can imagine that the customer is really saying, "Show me how I can justify spending this amount of money."

How to Handle Any Objection

Interpret It as a Question
Aside from using testimonials, another way to deal with objections is for you to take the objection and interpret it as a question. Treat it as a request for more information. Recognize that an objection is a natural customer response to any offering where there is some risk of purchasing. When the prospect says, "It costs too much," you can respond by saying. "That's a good question. Why does it cost more than you're expected to pay?" You then go on to answer the question you have posed.

How to Handle Any Objection

Use a Testimonial
As you already know, one of the most powerful ways to eliminate objections is to present testimonial letters from satisfied customers who shared the objection at one time. A sweetheart letter answering a customer's major concern is a potent way to demolish the objection forever.

How to Handle Any Objection

There are no sales without objections. Objections indicate interest. Objections are signposts that lead you step-by-step toward closing the sale. The fact is, if there are no objections, there is no interest. If there is no interest, there will be no sale.

The Power of Leverage

Leveraging Other People's Contacts of Other People's Credibility
Everyone you know has friends, acquaintances, and professional contacts. Many of these people can make a positive impact on your career or business. Among all the people you know or are connected to in some way, who might open doors for you?

The Power of Leverage

Leveraging Other People's Ideas
A single good idea, developed with passion and commitment, can give birth to a fortune. The greater your exposure to a range of ideas—gained through reading, studying, interaction, and experimentation—the greater the chance you will come across one that will lead you to enduring success.

The Power of Leverage

Leveraging Other People's Failures
As Benjamin Franklin said, "Man can either buy his wisdom or borrow it. By buying it, he pays full price in personal time and treasure. By borrowing it, he capitalizes on the lessons learned from the failures of others." Listen carefully to the stories of truly successful people. Those who genuinely wish to support you will share with you their failures as well as their successes.

The Power of Leverage

Leveraging Other People's Successes
Study the successes that other people and companies have achieved to gain insights into their challenges and solutions. Most successful people have paid their dues in terms of money, energy, commitment, and even failure to arrive at the top of their fields. Learn from their experiences.

The Power of Leverage

Leveraging Other People's Money
Knowing how and when to take advantage of other people's money—by borrowing or otherwise tapping into other people's financial resources—empowers you to achieve things that would be beyond your reach if you relied solely on your own resources. Seek out opportunities to borrow and invest, achieving returns in excess of the cost of the borrowed funds. Among the many sources for funds, consider, for example, chartered banks, savings and loan associations, venture capitalists, and public and private offerings of securities.

The Power of Leverage

Leveraging Other People's Knowledge
Applying one simple piece of key knowledge to your situation can make a world of difference in the result you achieve. Finding and applying knowledge from another source can spare you tremendous amounts of money and labor. Follow the lead of successful people and scan books, magazines, tapes, articles, and conferences for ideas and insights you can use to help you achieve your goals faster.

The Power of Leverage

Leveraging Other People's Energy
The most productive people make sure they have time for the few things that give them the highest payoff by routinely seeking to delegate or outsource their lower-value activities.

The Power of Leverage

Studying and practicing the principles of effective delegation have given you the foundation necessary to exploit the power of leverage. We will now examine other forms of this key tool of professional and business success. Each of the seven forms of leverage can help you expand the reach of your own talents and strengths. Each involves building on the work, talents, experiences, and contacts of other people.

The Major Obstacle to Financial Success

Here are two things you can do immediately to put these ideas into action:

First, recognize and accept that virtually everyone who has money today at one time was broke and probably broke for a long time. Then they learned the skills of accumulating money and they are now financially independent. Whatever they have done, you can probably do as well.

Second, become a student of money from this day forward. Study it, learn about it and apply the lessons you discover toward your own financial life until you begin to attract more and more money in your direction.

The Major Obstacle to Financial Success

Money is Neutral
The Bible says, "The love of money is the root of all evil." It doesn't say, "money is the root of all evil." It says, "the love of money is the root of all evil." It is the preoccupation with money, to the exclusion of the really important things in life that is the problem, not the money itself. Money is essential to our lives in society. It is also neutral. It is neither good nor bad. It is only the way that it is acquired and the uses to which it is put that determines whether it is helpful or hurtful.

The Major Obstacle to Financial Success

Open Any Door
Money is good. Money gives you choices and enables you to live your life the way you want to live it. Money opens doors for you that would have been closed in its absence. But just like anything, an obsession can be hurtful. If a person becomes so preoccupied with money that he loses sight of the fact that money is merely a tool that is to be used to acquire happiness, then money becomes a harmful thing.

The Major Obstacle to Financial Success

Be A No-Limit Thinker
The starting point of accumulating money is for you to believe that you have an unlimited capacity to obtain all the money that you will ever need. Look upon yourself as a financial success just waiting for a place to happen. And see yourself as deserving all you can honestly acquire.

The Major Obstacle to Financial Success

Become Skilled With Money
Sometimes people say that they are not very good with money. But being good with money is a skill that anyone can learn through practice. Usually, saying that one is not very good with money is merely an excuse or a rationalization for the fact that the person is not very successful or disciplined with money. The person has not learned how to acquire it or to hold on to it.

The Major Obstacle to Financial Success

Treat Money With Care and Attention
The fact is that money is very much like a lover. It must be courted and coaxed and flattered and treated with care and attention. It gravitates toward people who respect it and value it and are capable of doing worthwhile things with it. It flows through the fingers and flees from people who do not understand it, or who do not take proper care of it.

The Major Obstacle to Financial Success

The Biggest Demotivator of All
They have been raised with a steady drumbeat of destructive criticism, as I was, that has led them to conclude, at an unconscious level, that they don't really deserve to be successful and happy. The worst effect of negative experiences in childhood, which are all too common, is that when people actually do succeed as the result of hard work, they feel guilty. These guilt feelings then cause them to do things to get rid of the money, to throw it away. They spend it or invest it foolishly. They lend it, lose it or give it away. They engage in self-sabotage, in the form of overeating, excessive drinking, drug usage, marital infidelity and often dramatic personality changes. To change your results with money, you have to change your attitude toward it.

The Major Obstacle to Financial Success

The major mental obstacle to financial success is that some people believe that they don't really deserve to be rich.

Be a Sales Superstar

Dedicate Yourself to Continuous Learning
To earn more, you must learn more. You are "maxed out" today at your current level of knowledge and skill. You cannot get more or better results by simply working harder using your present abilities. If you want to earn more in the future, you must learn and apply new methods and techniques. Remember the old saying: "The more you do of what you're doing, the more you'll get of what you're getting."

Be a Sales Superstar

Dedicate Yourself to Continuous Learning
To earn more, you must learn more. You are "maxed out" today at your current level of knowledge and skill. You cannot get more or better results by simply working harder using your present abilities. If you want to earn more in the future, you must learn and apply new methods and techniques. Remember the old saying: "The more you do of what you're doing, the more you'll get of what you're getting."

Be a Sales Superstar

Position Yourself as a Real Professional
Top salespeople see themselves as consultants rather than salespeople. They see themselves as advisors, helpers, counselors, and friends to their clients and customers. They see themselves as problem solvers more than anything else.

Be a Sales Superstar

Put Your Whole Heart into Your Selling
Selling has often been called a transfer of enthusiasm. The more enthusiastic and convinced you are about what you are selling, the more contagious this enthusiasm will be and the more your customers will sense it and act on it. Human beings are primarily emotional in everything they so and say. This is why caring is a critical element in successful selling.

Be a Sales Superstar

Act As If It Were Impossible to Fail
Fear, uncertainty, and doubt are, and always have been, the greatest enemies of success and happiness. For this reason, top salespeople work continually to confront the fears that hold most salespeople back. The two major fears that stand as the greatest obstacle on your road to success are the fear of failure, or loss, and the fear of criticism, or rejection. These are the major enemies to be overcome.

Be a Sales Superstar

Commit to Excellence
Ambitious people have one remarkable characteristic in sales. They dream big dreams. They have high aspirations. They see themselves as capable of being the best in their fields. They know that the top 20 percent of salespeople make 80 percent of the sales, and they are determined to be among that top group.

Be a Sales Superstar

This is a wonderful time to be alive and working in the profession of selling. Regardless of the ups and downs of the economy or temporary changes in your industry, there have never been more opportunities for you to achieve more of your goals—and enjoy a higher standard of living—than exist today by selling more of your products and services in the marketplace.

Friday 6 May 2011

The Law of Abundance

Review Your Reasons
Why aren't you rich already? Write down all the reasons you can think of. Go over your answers one by one with someone who knows you well and ask them for their opinion. You may be surprised to find that your reasons are mostly excuses that you have fallen in love with.

Whatever your reasons or excuses, you can now get rid of them. The world is full of hundreds and thousands of people who have had far more difficulties to overcome than you could ever imagine, and they've gone on to be successful anyway. So can you.

The Law of Abundance

Examine Your Own Thinking
In the book, The Instant Millionaire, by Mark Fisher, the old millionaire asks the boy who has sought his advice about becoming a millionaire, "Why aren't you rich already?"

This is an important question to ask yourself. However you answer this question will reveal a lot about yourself. Your answers will expose your self-limiting beliefs, your doubts, your fears, your excuses, your rationalizations and your justifications.

The Law of Abundance

Examine Your Own Thinking
In the book, The Instant Millionaire, by Mark Fisher, the old millionaire asks the boy who has sought his advice about becoming a millionaire, "Why aren't you rich already?"

This is an important question to ask yourself. However you answer this question will reveal a lot about yourself. Your answers will expose your self-limiting beliefs, your doubts, your fears, your excuses, your rationalizations and your justifications.

The Law of Abundance

Make a Decision
The first corollary of the Law of Abundance says that, "People become wealthy because they decide to become wealthy."

They become wealthy because they believe they have the ability to become wealthy. Because they believe this completely, they act accordingly. They consistently take the necessary actions that turn their beliefs into realities. And you can always tell what your beliefs really are by looking at your actions. There is no other way.

The second corollary of this law says: "People are poor because they have not yet decided to become rich."

The Law of Abundance

You Can Have All You Want
There is plenty of money available to you. There is no real shortage. You can have virtually all you really want and need. We live in a generous universe and we are surrounded on all sides by blessings and opportunities to acquire all we truly desire. Your attitude, of either abundance or scarcity toward money, will have a major impact on whether you become rich or not.

The Law of Abundance

The Law of Abundance- there is ample money for everyone who knows how to acquire it and keep it. We live in an abundant universe in which there is sufficient money for all who really want it and are willing obey the laws governing its acquisition.

Prepare for Your Journey

Prepare a Checklist

Pilots carefully review a checklist prior to every flight. Even if they have flown thousands of hours and have been active pilots for twenty years, they still go through the checklist every single time. You should prepare a checklist as well. No matter how many times you have made the same trip, you should review your checklist once more. Never trust to memory. The failure to check just one critical detail can leave you stranded and maybe even put your destination out of reach. As you proceed toward your personal destinations and struggle toward your goals, the consequences of not following your checklist will not be as severe. But it is not unusual for a business to go broke or a person to lose all his or her money because someone failed to pay attention to a critical detail.

Prepare for Your Journey

Refuse to be Passive

My traveling experiences have taught me two things. First, prepare for the worst. No matter what anyone tells you, be prepared for the possibility that he or she will not follow through. Second, be proactive, not passive. Instead of becoming angry or depressed, get busy and get going. Find an alternative. Refuse to accept the current situation if it is not satisfactory. Instead of waiting for things to happen, make things happen.

Prepare for Your Journey

Plan for Any Eventuality

The mark of a superior thinker is that he or she assumes that the worst will happen and makes provisions against it. Napoleon Bonaparte was once asked if he believed in luck. He replied, “Yes, I do. I believe in bad luck. I believe I will always have it, and I plan accordingly.”

Prepare for Your Journey

Guard Against the Worst

For me, as a professional speaker and seminar leader, the worst thing that could happen would be for my luggage to be lost and for me to arrive without the clothes and seminar materials that I need for my speaking engagement. To guard against this situation, I carry all my essentials on board with me, never out of my sight. Because of this habit of advance planning, I have never had an insurmountable problem because of baggage delays or losses. On the way to your destination, in the achievement of your most important goal, continually ask yourself, "What are the worst possible things that can happen?" And then guard against them.

Prepare for Your Journey

Preparation is the mark of a professional. Preparation is also the mark of a successful person in any field. As you move upward in any occupation, you will find that the top people spend far more time in preparation than the average person does. The top 10 percent in any field are always more thoroughly prepared in every detail than those who struggle for a living in the same occupation.

Closing Techniques: The "I Want to Think it Over" Close

Remain Silent
Again, you remain perfectly silent while you wait for his answer. In many cases, he will think about it for a few seconds, even a minute or longer, and then he will give you his final concern or objection. He will finally tell you what is really on his mind. He will tell you the real reason why he is hesitating about going ahead.

If you can now satisfy him on this final condition, you can go on to conclude the sale. You can say, "Mr. Prospect, what if we could do this...?" Or, "I think there is a perfect answer to that question."

Closing Techniques: The "I Want to Think it Over" Close

Probe the Answer
If he says that "Yes, it's the money," you immediately go into a series of questions designed to deal with concerns about cost or price. You ask things like, "How do you mean, exactly? Why do you say that? Why do you feel that way? How far apart are we? Is price your only concern, or is there something else?"

If he says that, "No, it's not the money," you reply by asking "May I ask what it is?"

Closing Techniques: The "I Want to Think it Over" Close

Wait Patiently
Again, you have nothing to lose. If you leave, you have lost this person as a prospect forever. The worst thing that he can say is that he has no particular reason but that he still wants to think it over. However, in many cases, he will reply by saying one of two things. He will say, "Yes, I'm concerned about the cost." Or, he will say, "No, it's not the money."

Closing Techniques: The "I Want to Think it Over" Close

Ask Curiously
You then ask, in a curious tone of voice: "Mr. Prospect obviously you have a good reason for wanting to think it over. May I ask what it is; is it the money?"

Remain perfectly silent, watching his face. Smile gently. Take a deep breath and let it out slowly. This is a critical moment.

Closing Techniques: The "I Want to Think it Over" Close

Be Agreeable and Prepared
This is how you use it. When the prospect says, "I want to think it over," you appear to accept it gracefully. You smile agreeably, and begin packing your briefcase and putting your materials away. As you do, you make conversation with these words: "Mr. Prospect, that's a good idea. This is an important decision and you shouldn't rush into it." These words will cause the prospect to mentally relax. He sees that you are on your way. His resistance will drop as soon as you stop presenting and trying to sell.

Closing Techniques: The "I Want to Think it Over" Close

People Are Often Ready to Buy
On the other hand, as many as 50 percent of the people you speak to are probably ready to buy at this point. They just need a little push. They need some help. A buying decision is traumatic for them. They are tense and uneasy, and afraid of making a mistake. They may be right on the verge of saying "yes" and they need the professional guidance of an excellent salesperson. But if you accept the "I want to think it over" at face value and depart, you will probably never get a chance to see them or to sell to them again.

Closing Techniques: The "I Want to Think it Over" Close

Saving the Lost Sale
There is a powerful technique you can learn called the "I Want To Think It Over Close." This is the only way I know to save this kind of lost sale. You know by now that when the customer says, "I want to think it over," he is really saying "good bye." You know from your own experience that customers do not think it over. They do not sit there carefully studying your brochures and price lists with a calculator and a pen.

Kick Open the Doors

Start This Very Minute
The time for you and I to begin to appreciate how valuable and precious each minute is, is right now, not a later time when our minutes and hours are draining away.

Kick Open the Doors

Make a Decision Today
You can put your life and career into an upward trajectory by making the decision, today, that you are going to become one of the best time managers in your field. And in this session, you will learn how to do it.

Benjamin Franklin once wrote, "Dost thou love life? Then do not squander time, for that's the stuff life is made of."

Kick Open the Doors

Exploit Your Most Precious Resource
Time is your most precious resource. It is all you really have. It is your life. As long as you have lots of time, you can do almost anything. But if your time is cut off for any reason, all of your possibilities are cut off as well.

Queen Elizabeth I of England was one of the richest women in the world. She owned half the country. Yet, when she was on her deathbed, she turned to her doctor and said, "I would give all I have for a few more minutes of time."

Kick Open the Doors

Anyone who does a great job consistently, over and over, kicks open the doors of opportunity in all directions. Such a person will be hired, paid well, promoted, advanced and given additional responsibilities because there are so few of them.

Saturday 30 April 2011

Key Questions for Maximum Effectiveness

There are two questions that you can ask on a regular basis to keep yourself focused on getting your most important tasks completed on schedule. The first question is "What are my highest value activities?"

Put another way, what are the most important tasks you have to complete to make the greatest contribution to your organization? To your family? To your life in general?

Think it Through Carefully
This is one of the most important questions you can ask and answer. What are your highest value activities? First, think this through for yourself. Then, ask your boss. Ask your coworkers and subordinates. Ask your friends and family. Like focusing the lens of a camera, you must be crystal clear about your highest value activities before you begin work.

Keep Yourself Focused
The second question you can ask continually is, "What can I and only I do, that if done well, will make a real difference?"

This question comes from Peter Drucker, the management guru. It is one of the best of all questions for achieving personal effectiveness. What can you, and only you do, that if done well, can make a real difference?

This is something that only you can do. If you don't do it, it won't be done by someone else. But if you do it, and you do it well, it can really make a difference to your life and your career. What is your answer to this question?

Every hour of every day, you can ask yourself this question and there will be a specific answer. Your job is to be clear about the answer and then to start and work on this task before anything else.

Law of Positioning

The customer's perception of you and your company is his reality and determines his buying behavior with you. The way your customer thinks about you, talks about you, and describes you to others determines everything he does or does not do in relation to you and what you sell.

Customer Perception
Every product or service must be perceived positively by the customer before the customer can make any kind of buying decision. The most successful products and services are those that the customer perceives are from the most desirable and trustworthy suppliers of these products or services.

Proper Positioning
With proper positioning, your product or service will be seen by the customers as the product or choice, against which others are compared. Some examples of excellent positioning are Coca-Cola, Kleenex, and Xerox. In each case, these products are the standard. When you refer to a drink, you say, "I feel like a Coke." If you have a runny nose, you ask someone to "get a Kleenex" for you. If you need a copy of a document, you ask someone to "make a Xerox of this." This dominant positioning gives these products an edge in the market, which translates into more and easier sales at higher prices with better profit margins.

Appearance
Every visual element of dress, product, packaging, printing, and promotion creates a perception of some kind. Nothing is neutral. Everything that you do or neglect to do, everything that the customer sees or fails to see, hears or does not hear, contributes to the customer's perception of you and your company. Everything counts.

Position Yourself at the Top
Top salespeople position themselves as the preferred suppliers of their products and services. Everything you do adds to the customer's perception of you as the ideal person to do business with when it comes to buying your particular product or service. The customer will often pay more for a similar product or service for no other reason than that it is you who is selling it and backing it up. Your position in the customer's mind can be so strong that no other competitor can get between you and the customer and replace you. The most successful companies and the more successful salespeople are those who have developed such strong positioning in their marketplaces that they are considered to be the standard against which competitors are compared.

Rules for Business Start-ups

Entrepreneurship is the art of finding profitable solutions to problems. Every successful entrepreneur, every successful businessperson has been a person who has been able to identify a problem and come up with a solution to it before somebody else did. Here are the five rules for entrepreneurship.

Find A Need And Fill It
First, find a need and fill it. Ross Perot, when he was working for IBM, saw that his customers who were buying IBM computers, needed help in processing their data. He went to IBM with this idea and they said they weren't interested, so he started his own business. He eventually sold it out for $2.8 billion dollars. He found a need and he filled it.

Find A Problem And Solve It
The second rule is to find a problem and solve it. A secretary working for a small company began mixing flour with nail varnish in order to white out the mistakes she was making in her typing. Pretty soon, her friends in the same office asked if she could make some for them. So she began mixing it on her kitchen table. Then, people in other offices started asking for it, and she eventually quit her business and worked full time creating what is today called Liquid Paper. A few years ago, she sold her company to Gillette Corporation for 47 million dollars.

New Economy, New Rules

Over the past 5 years, the U.S and the world economy have changed so drastically, which means that if you’re trying to do the same old thing you used to do to grow your business, it’s going to stagnate, just like stocks have been stagnating.
To succeed, to rake in the profits in this economy with your business, you need to understand the new rules--what actually works in 2011, not what worked in 2006.
And the one person who can show you the steps to take is Charlie Cook.

Recently he released “The New Profit Rules” which is a program that gives you the step-by-step formula to succeed in this new economy.
Now Charlie has been a colleague of mine for years, and I’ve always liked his books, but this is one of his best. And he could easily be selling it for $97 or even $197 but as a special one-time offer, I’ve persuaded him to let you download it for free. No shipping. No fees. Nothing.